Ad Essentials Plan Features

Content Creation & Management

  • Monthly content planning & management

    Structured monthly plan with execution support

  • Branded social media creatives

    Up to 8 posts/month (posts, carousels, infographics)

  • Platform-optimized captions & copywriting

    Engagement-focused content copy for all posts

  • Content scheduling & publishing

    Published based on approved monthly calendar

Advertising & Paid Media

*Ad spend not included

  • Facebook & Instagram ads management

    Campaign setup & optimization (budget excluded)

  • TikTok advertising management

    Performance-based ad management (budget excluded)

Community & Engagement

  • DM & comment moderation

    Business hours coverage

  • Social media guidance & recommendations

    Basic growth-focused insights

  • Light community management

    Ongoing engagement support during business hours

Analytics & Reporting

  • Platform analytics setup

    Facebook, Instagram, TikTok & LinkedIn

  • Monthly performance check-ins

    Insights & reporting (no daily reports)

SEO & Local Presence

  • Google Business Profile optimization

    Local visibility setup & management

  • Basic local SEO

    1 monthly update for local ranking support

  • SEO content production

    Up to 5,000 words/month

Creative Support

  • Minor creative support

    Limited design requests (non-ongoing)

  • Branding support

    Not a full branding or rebranding package

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